John Johnson

Identity Architect at a small studio

John Johnson is an Identity Architect; a term that comes from experience as a student of Architecture and the yearning to bridge the gap between different communities. He is a firm believer that everything starts with identity. It is this belief that created [a small studio], an agency centered around the idea that the work can’t start unless you understand who you are. As an Agency Leader, John works with a collection of creatives to help impact-driven leaders understand their identity and translate their vision for impact into powerful brands and digital products.

Social Profiles

All Sessions by John Johnson

Day 2

August 6, 2021
2:40 pm

Meeting social needs starts with unlocking your identity

2:40 pm - 3:25 pm

What’s the shortest route to creativity and solving the needs of specific identities? It’s two simple ingredients: a diverse team composed of people from widely varying backgrounds and a deep understanding of our own identities. When these two things come together, nothing short of magic ensues. Everything we do as human beings starts with our identity, and in this session, I will outline how teams can better meet the social needs of specific identities by first unlocking their own, as well as how to think beyond diversity in terms of gender and race, instead focusing on diversity in experience and viewpoints. Key takeaways: 1) Learn how understanding your unique identity can help you better problem solve and design with greater intention and purpose. 2) Uncover specific steps to take to uncover individual and team identity to unlock the deep potential that resides in all of us. 3) Discover key data points that underscore how diversity among design teams improves problem-solving and can lead to improved performance among the team and the company. 4) Learn alternative ways to create a diverse team that accounts for a variety of viewpoints and experiences.

Social Justice

Where

Main